VXL

Lull Bars

Brand Identity
Naming
Packaging


Student Work
Inspired by the vibrant and serene sights of life in the Himalayas, Lull Bars is a conscious snack brand that leans on buddhist principles of mindfulness in eating and lifestyle. Composed of illustrations based on the Murals of Tibet, by Thomas Laird, and complete with a signature character, Little Chinshu—an Indian Black Bear—Lull Bars promote peace of mind and spirit.

Drag me around︎︎︎

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